A website is one of the most vital components of every successful business. A good entrepreneur doesn’t stop at just having one. It has to be effective in increasing revenues and profit for the company.

A bad website will pull you down below your competition, while a good one will place you above. If you still don’t have a website, or if you’re thinking of an overhaul to your existing one, read on. We’ll discuss what makes a good website design and show you the best that we found on the web.

 

Why You Need a Good Website Design

According to statistics, global internet use is on the rise. People are online and to make your presence felt, you need to have a website. Think of it as your digital storefront and showroom where people can see what you have to offer, 24/7.

A website will create awareness for your brand and give you visibility even in the international market. You can build trust and credibility as you can use your website to provide information about your business. There are a plethora of other reasons for your company to have a website and no excuses not to.

 

What Makes For a Good Website?

A good website is one that has brains, beauty, and brawn. It should let your viewers know what you are and what you do, in the most appealing way possible for them to have an overall good experience.

A good website has all the design principles that would make your products and services presentable to your target audience. One that will result in an enjoyable experience for them to come back for more. It has to answer their questions, Who Are You? What Do You Do? How Can You Make My Life Better?

Here are a few of the best examples of good website design that you can get inspiration from:

 

Seriously Unsweetened

They say Less Is More and Seriously Unsweetened‘s website is one perfect example. Their product packaging is already beautiful, to begin with, and the website fits it to a T. The minimalistic design makes for a thought-provoking website that captures the attention so superbly.

The use of bold contrasting colors, crisp images, ample white space all add to the beauty of the site. It is uncomplicated which makes it easier for the viewers to digest. Its simplicity makes it faster to load thus lessening the bounce rate.

 

Zillow

Making it easy for your visitors to find what they need from you is essential. Otherwise, the internet is brimming with competition. Finding a home can be tough, the reason ease and convenience is paramount when creating a website for real estate. Zillow has done it on their website that is intuitive with its convenient search and save capabilities.

A good website is one that will make your brand stand out from the rest. This could seem like a colossal task, and it is, but adding that something extra can mean a big difference.

 

KIND Snacks

When creating a website for your business, you need to put emphasis on the products, after all, they’re the star of the show. This is the reason you should only use high-quality product images, never settle for less. KIND Snacks’ website displays its products using clear images in a layout that’s organized and isn’t cluttered.

There are call-to-action buttons on every offer to add convenience, leaving no room for second thoughts. The additional photos of the ingredients make them seem transparent and true to their claim of selling honest to goodness snacks.

 

toggl

When you get to toggl’s landing page, you’ll be greeted by a wacky animated clip that’s pure fun and delight. The pastel colors fit the brand exactly as well as the cartoony images all boxed separately. This creates a visually appealing layout that has a good flow of where it leads the eyes.

Each category has its own animated images that only proves careful attention to details was employed in the creation of the

site.

 

Apple

This list of good website design wouldn’t be complete without Apple. As mentioned above, high-quality product images go a long way to create a website that’s effective and persuasive. Viewers will have a good look at your products and with the right angle and lighting, can be enticed to purchase.

Creative graphic design and photography are good investments so avoid scrimping on these. A good website with these elements has the potential to convert visitors into paying customers.

 

Tej Chauhan

With an air of mystery and intrigue, Tej Chauhan’s website would make any visitor curious for more information. It is dynamic as it slides one product image quickly into another sans description other than the tagline “Souvenirs of The Near Future.”

This website won’t bore the viewers with the speedy movement of the images that need no scrolling. The use of vibrant colors add life and gives an atmosphere of pure innovation.

 

Dropbox

For companies such as Dropbox, building trust is first and foremost. Their website does justice as there are no unnecessary elements included in it, no fuss, no clutter. It is very straightforward that lets you know they mean business.

Its text and images are limited and there is enough white space to make the site simple and easy to browse through.

They included a few of their clients that are by no means rookies in their respective industries. This clearly shows that big-named businesses trust them with their data, and so should you.

 

Airbnb

Right up front, Airbnb’s website has a box that asks you to fill in with your booking details. Call-to-action buttons are good website essentials and this site presents it to you as soon as you arrive. This makes it easy for travelers to get the information they need.

The website showcases a multitude of choices in a variety of destinations. There are also suggested cities to visit and the corresponding options of accommodations that are available. This is great in building excitement for the current trip and recommendations for the next.